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A Solution-Focused Hypnotherapy Approach to Diet and Ultra-Processed Foods

Diet-related conditions have become a significant global health challenge, with millions of lives affected and immense costs to healthcare systems. A major contributor to this crisis is the widespread consumption of industrial ultra-processed foods (UPFs). These foods are associated with increased risks of conditions such as type 2 diabetes, obesity, high blood pressure, depression, heart disease, and elevated blood fat levels.

Large-scale studies and controlled clinical trials have demonstrated that diets high in UPFs can lead to an increased daily energy intake—on average, 500 additional calories—and heightened feelings of hunger, perpetuating cycles of overconsumption and health challenges.

A Solution-Focused Path Forward

Solution-Focused Hypnotherapy (SFH) provides a unique and empowering approach to addressing dietary habits, emphasising positive change without blame or restriction. This therapeutic model shifts the focus from what isn’t working (e.g., reliance on UPFs) to what clients can do to achieve their health goals.

Here’s how SFH can help:

  1. Highlighting Strengths and Resources
    SFH helps clients identify and build upon their existing strengths and past successes in making healthier food choices. Through this process, they develop a sense of control and confidence in managing their diet.
  2. Focusing on Small, Achievable Steps
    Clients are guided to set realistic goals, such as incorporating more whole, minimally processed foods into their meals. By focusing on incremental progress, they create sustainable habits rather than feeling overwhelmed by drastic changes.
  3. Reconnecting with Hunger and Fullness Cues
    Many individuals consuming UPFs struggle with recognising natural appetite signals due to the hyper-palatable nature of these foods. SFH can help clients reconnect with their body’s innate ability to signal when it’s time to eat and when to stop, fostering a balanced and intuitive relationship with food.
  4. Visualising a Healthier Future
    Through hypnosis, clients can imagine their desired future—feeling energised, healthy, and in control of their eating habits. This visualisation strengthens motivation and provides a mental blueprint for making healthier choices in the present.

Creating Lasting Change

Rather than focusing on restrictions or demonising foods, SFH empowers clients to make conscious, informed decisions about their diet, creating room for a healthier relationship with food. By addressing the subconscious drivers of behaviour, SFH offers a pathway to reducing reliance on UPFs and prioritising nutritional well-being, ultimately contributing to improved physical and mental health outcomes.

If you are struggling with a poor relationship with food please do get in touch for a free chat. We can talk about how I  may be able to help you.

Best wishes

Holly